It's Time To Talk About It

It's Time To Talk About It

It's Time To Talk About It

From finances to the bedroom, from meeting the in-laws to dealing with jealousy, Paired is an app with games, quizzes, and articles to help couples navigate the difficult parts of being in a relationship.


We all avoid tough conversations with our partners, but those conversations are what bring us closer together. So, to raise awareness of how Paired can help couples with their tough talks, we put the elephant in the room center stage.

Client

Paired

Paired

Role

Art Direction

Copywriting

Art Direction

Copywriting

Sector

Health & Wellness

Health & Wellness

Awards

Graphis New Talent - Silver 🥈

Graphis New Talent - Silver 🥈

Meeting couples at popular date locations in New York

Braille guide to laundry care symbols, equipped
with an audio guide

Meeting couples at popular date locations in New York

Hitting the most avoided topics on socials

Hitting the most avoided topics on socials

Hitting the most avoided topics on socials

Posts on Instagram showed couples how Paired could help start the conversations they're avoiding.

Credits

Ken Westrick

Art Director

Copywriter

Justin Peele

Mentor